> ## Documentation Index > Fetch the complete documentation index at: https://help.scribe-mail.com/llms.txt > Use this file to discover all available pages before exploring further. # Analytics Overview > Track the performance of your email signatures with views, clicks, and CTR across signatures, teammates, campaigns, and countries. Analytics gives you a complete picture of how your email signatures are performing. See how many people are viewing your signatures, clicking on elements, and engaging with your [marketing campaigns](/en/marketing-overview), all from one centralized dashboard. Scribe Analytics dashboard showing views, clicks, and CTR overview ## What Analytics tracks Every time a teammate sends an email with a Scribe signature, the signature elements are tracked automatically. Analytics collects four core metrics across your entire workspace: * **Total views.** The number of times signatures were displayed to email recipients. * **Total reach (unique users).** The number of unique recipients who saw a signature. * **Total clicks.** The number of times recipients clicked on a signature element (link, button, banner, etc.). * **Average CTR.** The overall click-through rate as a percentage. These metrics are shown at the top of the Overview tab and update in real time. Beyond views and clicks, you can also track **conversions**: the signups, demos, and purchases that happen on your website after someone clicks a signature. See [Conversion tracking](/en/conversion-tracking) to set it up with the Scribe JavaScript SDK and tie real revenue back to your signatures. ## Analytics tabs The Analytics page is organized into five tabs, each offering a different lens on your data: * **Overview.** A high-level summary of all signature performance with a timeline chart and leaderboards for top elements, top teammates, and top countries. * **Marketing Campaigns.** Performance data for each [marketing campaign](/en/marketing-campaign), including views, clicks, CTR, date range, and status. * **Signatures.** Aggregated performance per signature template, so you can compare how different signatures perform. * **Teammates.** Individual performance per teammate, showing who is generating the most views and clicks. * **Countries.** Geographic breakdown of signature engagement by country. ## Date range and grouping A date range picker in the top right corner lets you filter analytics to a specific period. You can also toggle the timeline chart between **Day**, **Week**, and **Month** groupings to zoom in or out on trends. Analytics date range picker with Day, Week, Month timeline toggles ## Top performers The Overview tab includes three leaderboard tables that surface your best-performing items at a glance: * **Top 5 elements.** The signature elements (links, buttons, banners) with the most engagement. Each row shows a preview, element type, link, associated signature, views, clicks, CTR, status, and lifetime. * **Top 5 teammates.** The teammates generating the most signature engagement, with their signature, views, clicks, and CTR. * **Top 5 countries.** The countries where recipients are engaging most, shown with a flag, views, clicks, and CTR. ## Related articles * [Analytics dashboard](/en/analytics-dashboard): a closer look at the dashboard tabs and metrics. * [Conversion tracking](/en/conversion-tracking): record website signups and purchases and attribute them to your signatures. * [Signature analytics](/en/signature-analytics): performance for an individual signature. * [Marketing campaigns](/en/marketing-overview): run and measure campaign banners across the team.